Tag: Toyota Australia

Eight-Year-Old Wins Toyota’s Annual Dream Car Contest

Eight-year-old Claudia Fields has won Toyota’s annual Dream Car Art Contest for 2020. Her Nature Insect Car addressed what she sees as a lack of nature, biodiversity and colour within our metal cities. 

“My favourite thing is insects. I thought, what if we could create a car with insects and flowers?” says Claudia. “The cities don’t have any lovely colours. They are just grey and white and black so this car provides lots of colour and scents. Also, it provides a safe home for insects and bees. Both are very important to our world because they pollinate fruit, flowers and vegetables to clean the air and bring nature and greenery to concrete cities.”

West Australian Claudia Field has designed her car as a haven for insects to help revegetate and beautify our cities

The Contest

Toyota partners with Faber Castell and not-for-profit education resources organisation Cool Australia for the contest. It provides a chance for all of our child engineers, creative thinkers and designers to draw their ‘Dream Car’. Additionally, Toyota encourages children to use their imagination as best as they can. 

Entered were over 4700 colourful and creative creations in total. Each one showed what kids today think some of the biggest issues facing society are. Similarly, other finalists addressed issues including waste and recycling, homelessness, bringing communities together and much more.

Albion Dolphin’s The Help Car is designed to offer food and accommodation for the homeless

Jason Kimberly, Cool Australia Managing Director and Founder, says, “Children these days are far more aware of the issues that surround them. Furthermore, encouraging them to really use their imaginations and creativity to help address some of those problems can never start too early.”

On top of this, Wayne Gabriel, Toyota Australia’s Chief Marketing Officer, said, “It was really interesting to see the way so many ideas incorporated solar energy and even hydrogen fuel cells. This is actually a technology Toyota is already using in the Mirai. Plus, Australia is already trialling it – as clean, environmentally-sustainable power sources for their cars,” Mr Gabriel said.

“Under Toyota’s Environmental Challenge 2050 program, we are aiming to reduce vehicle carbon emissions to zero globally. As a result, we hope to ensure a long and sustainable future for personal mobility. Because of this, it’s great to see the youngest generation of Australians really caring about their, and our, impact on the planet. Through programs like the Dream Car Art Contest, we hope to be able to continue to inspire that interest and action so we can all contribute to a better future,” he said.

 

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